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Intensive toning hair mask, for an icy platinum blonde
Intensely brightens your hair colour by removing warmer brassy tones for an icy platinum effect
Advanced formula with purple and blue pigments to act against both yellow and orange tones for an extra light colour. Enriched with keratin to deeply hydrate, leaving your hair beautifully healthy and shiny
For those who can't get light enough! The semi-permanent White Toner Kit is your solution to neutralise brassy tones and achieve a pristine icy blonde finish. It's also the perfect base for applying cool, sharp Super Cool Colours on top.
For the Fair-Haired: Our gentle and ammonia-free White Toner works best on pale yellow bleached blonde hair of any type. If your bleached hair is darker, you may achieve an ashy blonde tone, adding another dimension to your style.
All BLEACH LONDON products are Vegan and PETA-Approved. White Toner Kit is guaranteed to gives your hair a lustrous glow and silky soft feel.
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